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I Admit

Okay, with the American football Superbowl just past us again, I have to admit to my absolute hands down favorites of ads.  I am a sucker for Clydesdales.  If I won the lottery I would have a bunch of them.  And so…Budweiser gets my  vote for BEST. ADS. EVER.  I love their ads with their Clydesdales.  And the Superbowl ads of the horses being friends with a puppy and rescuing him….it doesn’t get any better.  It’s adorable.  Puppies.  Horses. Kindness. Love. Friendship.  I watch them over and over.  If they come on during a show, I stay and watch them instead of going for snacks.  Whoever does their ads definitely knows what they are doing.

For the best ads ever.   Budweiser you get the NAILED IT! award.

Here’s a link to their ads.  Go ahead.  Watch them.  You’ll feel good.

http://www.budweiser.com/our-ads.html

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A Dog and a Dew

Who missed the Dog Dew connection when they approved this???

MISSED IT BY THAT MUCH!!

Once again I have to wonder….WHO approved this?  Seriously.   Do you really want people ordering a Dog Dew combo?  Mountain Dew has had a lot of clever and fun ads…but this one should have been tossed where dog do usually goes – on the trash pile.

Again, I get that any publicity can end up being positive.   But just how negative can an association be between things before subconsciously people start avoiding that product.

A lot of obvious nicknames and similar slogans come to mind:  ‘Poop a Dew’,  “Dew Doody’, among others.  And don’t even get me started on the sexual references that this combo brings to mind.

Here’s an idea.  If you want to stick to this line of advertising and marketing – here’s your next slogan:  “Dogs do Dew too!  Do you?”

So Mountain Dew, for the most unpalatable ad in a long time, the Missed It By That Much award is yours.

Cats! Fresh Cats and Kittens! Get ’em While They Are Hot!

“Nailed It” award goes to the Winnipeg Humane Society

Their new campaign to increase cat adoptions is creative, fun, funny, and engaging.   And, we hope, effective. Almost made me want to drive to Winnipeg to adopt one of their cats.  Except…I’m sure we have plenty right here.

Be sure to check out their buy one, get five free special!

View it.  Share it.  And go get a shelter cat.  Coming to a shelter near you.

http://www.dogwork.com/wphsb6

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